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Transforming Communication for a Connected Workforce

How Rapanui enhanced team cohesion and HR efficiency through a digital platform
icon industry

Industry​

Gastronomic
icon country

Country

Argentina
icon people

People

700
Rapanui
89 %

user activation rate

78 %

monthly active users

67 %

weekly active users

2.4 X

retorno de inversión (ROI)

+ 10 K

horas ahorradas por año

2.4 X

retorno sobre o Investimento (ROI)

+ 10 K

horas economizadas por ano

2.4 X

return on Investment (ROI)

+ 10 K

hours saved per year

Modernizing Processes at Rapanui

Rapanui, a family-owned company founded in 1948, is renowned for producing Bariloche’s most famous ice cream and chocolates. Over time, the company expanded to Buenos Aires and is now in the midst of further expansion, reaching international markets. With more than 1,000 employees spread across four plants and various provinces, the company faced significant challenges in terms of internal communication and human resources management.

Internal Communication Challenges

Democratizing Communication: With 90% of its employees spread across various provinces and most without computer access, Rapanui needed to ensure that information reached all employees.

Measuring HR Actions: Rapanui required an effective way to measure inquiries and processes resolved within the human resources department.

Improving Employee Experience: Enhancing human resources management efficiency and improving employee satisfaction were top priorities.

Rapid and Effective Adoption

The success of Humand’s internal communication platform implementation at Rapanui is due to several key factors:Intuitive design: Facilitates ease of use from the very first moment, driving both initial adoption and continued use.

High adoption rate: Rapanui has achieved an active and connected user rate of over 90%, demonstrating the platform’s effectiveness and relevance in the company’s daily operations.

System and Process Integration

Humand has delivered outstanding results for Rapanui by improving internal communication, digitizing processes, and providing easier access to relevant information. The platform integrated with existing systems to optimize management and reduce costs.

Results achieved:

  • Working on institutional culture
  • Centralizing communication and payroll
  • Digitizing payroll receipts
  • Managing internal policies

Modules Implemented

As Humand is an all-in-one app customized for each client, the following modules were integrated for Rapanui, with others in the process of implementation by the company:

Impact on Employees

Humand has transformed Rapanui’s human resources processes and improved the employee experience by providing quick access to information and facilitating the resolution of communication issues.

Conclusions and Results

Since Rapanui adopted Humand’s internal communication platform, they have not only significantly improved their internal communication but also optimized their internal processes, thereby strengthening their organizational culture. This integration has enabled closer proximity to employees, making it easier to understand their opinions and preferences, and creating an environment where everyone feels more connected and valued.

About Rapanui

A pioneer in the city of Bariloche in artisanal chocolate production, Rapanui is an Argentine family business with decades of history. It crafts its products using sustainably sourced cocoa, free of artificial essences and colorings, and sells them through its own branches in Bariloche and nine locations in Buenos Aires, where it also offers ice cream and other specialties.