SERIES A

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Miniso: Successful Migration Achieves 93% Adoption in Just Three Weeks

Miniso is a global lifestyle brand offering affordable, design-led products. Since launching in China in 2013, it has grown to over 7,100 stores worldwide, blending minimalism, quality, and fun into everyday essentials.
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Industry​

Retail
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Country

Mexico, Peru and Colombia
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People

3,000
3000

Total Users

90 %

Active Users

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