Initial Situation: Challenges in Internal Communication
Sisi is a textile company with over 70 years in the market. With 450 employees and more than 45 branches across the country, it faced difficulties in ensuring real-time communication due to the geographical dispersion of its stores. Additionally, the company lacked a platform that allowed it to comprehensively transmit its organizational culture and measure the actions carried out by the human resources department.
Is your company facing challenges with real-time communication due to geographical dispersion?
Clear Objectives: Unifying Communication and Promoting Organizational Culture
Sisi set specific objectives when implementing the Humand platform:
- Unify internal communication: Ensure that Sisi’s mission is known in all branches across the country at the same time and in the same way.
- Foster closeness and a sense of belonging: Create an environment where the organizational culture is palpable in every branch.
- Simplify human resources management: Ensure simultaneous and accessible communication for everyone and gain access to metrics that allow for better decision-making.
How do you ensure that your company’s values and culture reach all employees equally?
Humand Implementation: Strategies and Results
Tangible Results:
- Over 90% user activation: Most employees quickly adopted the platform.
- Over 90% monthly activity: Users remained active during this time.
- Improvement in internal communication: Through posts, news, inquiries, and knowledge libraries.
- Better connection between people and teams: Cultural strategies like recognitions have strengthened relationships among employees.
- Access to specific statistics and metrics: To measure the impact of HR strategies.
Is your company using tools that truly enhance connection and communication among employees?
Conclusion: A Connected and Efficient Future
The implementation of Humand at Sisi has centralized internal communication, improving employee interaction and engagement. This solution has simplified human resources processes by using a single communication channel and has enabled precise measurement of the impact of internal communication.
Thanks to Humand, Sisi has fostered a sense of belonging and commitment among employees, improving the work environment and promoting an aligned organizational culture. Paula Rocha, Human Management Manager at Sisi, sums it up as follows: “Humand gave us the possibility to think that we could be better through closeness.”
