rapanui

“Thanks to Humand, We Reach All Employees, Regardless of Their Area or City”: How Rapanui Transformed Its Internal Communication

Rapanui, a prominent company with more than 1,000 employees, faced the challenge of maintaining effective communication with its team, especially when 90% of them do not work at desks. Through Humand, they have achieved an active and connected user rate of over 90%, overcoming geographical and technological barriers.
In this article, we share how Humand has revolutionized Rapanui’s internal communication, improving efficiency in their human resources processes and strengthening the cohesion among their employees. Discover the initial challenges, the solutions implemented, and the results of this successful initiative.
  • Humand Team
  • September 2, 2024

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Modernizing Processes at Rapanui

Rapanui, a family-owned company founded in 1948, is renowned for producing Bariloche’s most famous ice cream and chocolates. Over time, the company expanded to Buenos Aires and is now in the midst of further expansion, reaching international markets. With more than 1,000 employees spread across four plants and various provinces, the company faced significant challenges in terms of internal communication and human resources management.

Internal Communication Challenges

  • Democratizing Communication: With 90% of its employees spread across various provinces and most without computer access, Rapanui needed to ensure that information reached all employees.
  • Measuring HR Actions: Rapanui required an effective way to measure inquiries and processes resolved within the human resources department.
  • Improving Employee Experience: Enhancing human resources management efficiency and improving employee satisfaction were top priorities.

Rapid and Effective Adoption


The success of Humand’s internal communication platform implementation at Rapanui is due to several key factors:

  • Intuitive design: Facilitates ease of use from the very first moment, driving both initial adoption and continued use.
  • High adoption rate: Rapanui has achieved an active and connected user rate of over 90%, demonstrating the platform’s effectiveness and relevance in the company’s daily operations.

System and Process Integration

Humand has delivered outstanding results for Rapanui by improving internal communication, digitizing processes, and providing easier access to relevant information. The platform integrated with existing systems to optimize management and reduce costs.

Results achieved:

  • Working on institutional culture
  • Centralizing communication and payroll
  • Digitizing payroll receipts
  • Managing internal policies

Modules Implemented

As Humand is an all-in-one app customized for each client, the following modules were integrated for Rapanui, with others in the process of implementation by the company:

Impact on Employees

Humand has transformed Rapanui’s human resources processes and improved the employee experience by providing quick access to information and facilitating the resolution of communication issues.

Conclusions and Results

Since Rapanui adopted Humand’s internal communication platform, they have not only significantly improved their internal communication but also optimized their internal processes, thereby strengthening their organizational culture. This integration has enabled closer proximity to employees, making it easier to understand their opinions and preferences, and creating an environment where everyone feels more connected and valued.

For more information on how we can help your company:
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