The Challenge—Record-Time Migration From Workplace
Miniso faced the urgent challenge of migrating over 3,000 active users from Meta’s Workplace to a new platform in just one month. This challenge spanned three Latin American countries: Mexico, Peru, and Colombia. Choosing our HR platform as a strategic partner was crucial to overcoming these obstacles, standing out as the best option in the market.
Values and Technology: “A Different Attitude”
We not only offer a robust technological solution but also a service that resonates with our clients’ values. Carlos Rivera Flores, Deputy Director of Talent and Culture at Miniso Latam, shared this testimony about their experience:
“When we found in the market not only solutions very similar to what we had but also a service with a different attitude, it caught our attention. At Miniso, we like to work with those who think differently and make things simple. We found in Humand an ally that thought like us and whose heart moved like ours to achieve things.”
Key Factors for Achieving Results
The success of this migration was due to several factors related to our comprehensive approach. Our HR platform allowed for quick adaptation thanks to its intuitive design and its ability to integrate with Miniso’s organizational culture. Adoption was facilitated by the digital-native profile of the employees and their high sense of belonging, making our HR app an essential tool in their daily routine.
Carlos Rivera Flores noted how our platform has transformed the daily dynamics of employees:
“It has become another social network on their phone, one they check while on public transport, before bed, during breakfast, when something happens in the store, when someone uploads a photo of something important, when store leaders, managers, or colleagues give recognition. It’s about sharing and informing through the platform.”
Milestones of This Successful Transformation
The results of this transformation speak for themselves. In just two weeks, 85% of Miniso’s community was active on our platform. Currently, this figure has risen to 90% in Mexico, Colombia, and Peru. Our platform has not only improved internal communication but also changed how employees interact and engage with the company.
Rivera Flores highlighted: “Almost three months after the transition, we have recorded significant indicators. We moved from an 80% activation rate on the previous platform to over 90% now, meaning that around 9 out of 10 employees log in, return, and interact with the platform more than once a day.”
Conclusion: From Impossible to Possible in Three Weeks
The integration of our tool into the daily lives of employees has been key to its success. This level of adoption shows that our platform has made internal communication not only more efficient but also something that employees feel is their own, using and enjoying it daily.
The migration to Humand has enabled Miniso employees to maintain and increase their level of engagement. This means a better integration of their work life with digital tools, making communication and recognition more fluid and constant. Our HR platform has strengthened the sense of community and belonging, keeping everyone connected and informed.
